Alexandre began his career at McKinsey & Company in Paris where he was a key member of the European High Tech Practice. Over the duration of 9 years at the firm, Alexandre specialized in the Telecom and Retail industry. After leaving McKinsey & Company, Alexandre then joined Lazada in Vietnam as a Chief Commercial Officer where he was in charge of the development of the Marketplace before taking on the role of Chief Executive Officer of Lazada in Vietnam in 08.2014. With Vietnamese – French background. Alexandre understands well Vietnamese consumer’s behaviour then lead Lazada become the lead in e-commerce industry in Vietnam. Alexandre Dardy graduated with a Master Degree from Ecole Polytechnique in France and holds an MBA from INSEAD.